We started The Service Course from two points of passion: cycling and people. It always comes back to this; this is always our answer to the question “Why?”. Everything we do and are began with the simple but beautiful act of pedalling a bicycle. From there we layered on the other most important element: you. Our goal is to harmonise our two reasons for existing in a way that allows you to experience the very best of the sport we love.
Here we will give you a bit more insight into how our passions direct the way in which we do things and the choices we make.